Download PDF by Saskia Faulk, Jean-Claude Usunier: AIDS and Business

By Saskia Faulk, Jean-Claude Usunier

The unfold of HIV/AIDS impacts companies in all sectors, all industries and all nations. for corporations and companies all over the place, the query isn't any longer even if to do so on HIV/AIDS yet which activities to take.В Complete with a magnificent assortment ofВ complex historical past and learn on HIV/AIDS and a forewordВ byВ Dr. Peter Piot,В formerВ Executive Director of UNAIDS, this volumeВ collects case reports of managers around the globe confronted with not easy HIV/AIDS-related administration judgements. AIDS and BusinessВ will fascinateВ the normal reader looking an figuring out of the HIV/AIDS pandemic and to the complex reader seeking to improve a extra refined realizing of the influence of the disease.

The case reports during this quantity, set in 9 nations, element the issuesВ facing companies working in parts the place HIV/AIDS occurrence is growing to be. the themes discussedВ include realizing the function of social and cultural components within the unfold of HIV, the various corporations and associations struggling with the epidemic, designing an HIV communications crusade, HIV trying out, moral concerns, advertising ethics and CSR, condoms advertising and marketing, and designing an HIV office software. invaluable as a source on HIV/AIDS and enterprise, a collection of case reviews, or a coaching software, this booklet includes a special variety of toolsВ forВ learning to appreciate the epidemic, designed from a grounded and sensible company perspective.

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Our energy really goes to helping patients, taking care of opportunistic infections, providing antiretrovirals, and so on. It is often said that patients in resource-poor settings do not follow their treatments properly, but that is not true. In some cases there are better results on our studies than those of clinical trials in northern Europe. The reason for this is that our patients have never taken medical treatments before so they are less likely to have drug resistances. The problem with patients in the northern hemisphere is that many who are on triple therapy have already been on other antiretroviral treatments, so drug resistance levels are much higher.

2 High Prevalence Regions of Morocco as a Percentage of National HIV Cases Moroccan region and description Percent of national HIV cases Souss Massa Draa (central region; capital is port city Agadir, pop. 494,000), population: 3,113,653. The city with one of the highest levels of HIV, Taroudant, is here. 23 Grand Casablanca (northwest region; capital is port city Casablanca, pop. 1,068,000), population: 3,102,652 15 Rabat Sala Zemmour Zaër (northwest region; regional capital is also national capital and port city Rabat, pop.

Today, policymakers seeking effective responses to the HIV/AIDS epidemic increasingly take into account the economic and social development factors known to play a role in the spread of the disease (Parker, 2002). This is due to a recognition that HIV is a behaviorally mediated infection due to the contexts within which the virus is transmitted from one person to another. In a world where television and radio have penetrated even the most isolated mountain villages, some people may be surprised at the amount of ignorance about HIV/AIDS and simple protective behaviors.

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